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Loving Minds Associates

Scope

Brand strategy
Visual identity
Marketing collateral

Loving Minds Associates offers diagnosis and treatment for individuals dealing with mental health and behavioral challenges in a sensitive and caring manner. The company aims to create a welcoming brand image that normalizes mental illness as a legitimate health concern and reduces stigma, making it easier for people to seek help without fear of judgement.

A promotional poster displaying a man in a slight silhouette, with a heart shape positioned around his head like a halo.

A partially opened trifold brochure displayed against a solid blue background.

Poster featuring a young child in a bright yellow shirt playing with colourful building blocks.

A social media post on a blue background, titled 'DEPRESSION IN MEN: RECOGNIZING THE SIGNS' and featuring a thoughtful-looking man with dreadlocks and crossed arms, surrounded by floating heart, thumbs-up, sad, shocked, and laughing 3D emoji bubbles

A flat-lay photograph of a corporate stationery set featuring the Loving Minds visual identity, neatly arranged on a solid blue background.

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